Outsourced telemarketingUsing outsourced telemarketing

Many companies use B2B telemarketing very effectively within their own in-house sales structure. However, for other companies, the resource, inclination or expertise is not available in-house, and so they outsource their telemarketing.

Our free ‘10-Step Guide to Outsourced Telemarketing’ is designed to be a checklist to ensure that your telemarketing, if you choose to outsource, is as effective as possible.

The best outbound telemarketing is done by telemarketing agencies that fully understand your market, your product/service and your sales objectives, so this guide outlines various issues that you should talk through with the outsourced telemarketing company you choose to use. This will ensure that all areas of your campaign are properly planned.

The '10-Step Guide to Outsourced Telemarketing' includes:

Step 1:  Is telemarketing right for you?
Step 2:  Integrating telemarketing into your sales process
Step 3:  Planning your telemarketing campaign
Step 4:  Selecting a telemarketing company
Step 5:  Effective briefing of your telemarketing company
Step 6:  Running an effective telemarketing pilot
Step 7:  Setting targets for your outsourced telemarketing
Step 8:  Recording results
Step 9:  Feedback to your telemarketing company
Step 10:  Your sales team

Click here to read our ‘10-Step Guide to Outsourced Telemarketing’.

For more information about outbound telemarketing from Prospect Research, contact Chris Walthew.
 


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