Market research

Prospect Research manage market research and customer survey projects for companies and organisations in the UK. Our work has resulted in major course viability studies for universities as well as surveys of present and past customers for companies wanting to get back in touch with their contacts. Using our specialist knowledge of B2B market research, we are able to develop questions to ensure the right information is gathered in the most efficient manner, manage campaigns involving various different research techniques, and structure our reports to best fit your needs.

Our services include:

B2B questionnaire design
Qualitative and quantitative market research
B2B telephone surveys
Customer satisfaction surveys
B2B e-surveys
Mystery shopping/customer service evaluations
B2B focus groups
Data analysis
Report writing

Education market research

With our unique experience in the development of HE courses as well as sales and marketing for the education sector, our specialist research team at Prospect Research offers qualitative and quantitative research to FE colleges and universities.

find out more about education market research »

Employer surveys

For many FE colleges, universities and private training providers, repeat business is often secured by keeping in regular contact with the employers that they provide training to. It is essential for providers to conduct regular employer surveys both during, and after training has taken place, to ensure that they are giving the best possible customer service to their customers.

find out more about employer surveys »

Corporate market research

Prospect Research offers various corporate market research services to companies. Our clients use us to gather information from their target markets before launching a new product or service, or to identify trends and behaviour patterns. During each research project, we also cleanse data lists, so you have up-to-date contact details for all of those companies contacted that you can upload to your CRM. We can gather information through either phone or e-surveys.

find out more about corporate market research »

Customer satisfaction surveys

Many of our clients use our customer satisfaction surveys to contact current and lapsed clients, to gather feedback from them about the service they received and to discuss future business requirements with them. We are able to offer a full service from developing questions depending on the focus you would like the survey to have, to conducting the surveys by telephone, face to face interviews or e-survey, to analysing and reporting on the results.

find out more about customer satisfaction surveys »

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01223 354151
Monday - Friday
9am - 5.30pm

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