Telemarketing, Lead Generation & Appointment Setting for the IT and Technology Sector
Prospect Research have worked with hundreds of organisations in the technology sector to deliver targeted telemarketing, appointment setting, white-paper delivery, webinar and online demo invitations and lead generation campaigns.
Our clients offer a wide range of solutions including Sector-specific software, Process-specific software and Hardware solutions; targeting almost all sectors. Our experience means we have developed engaging and effective ways of reaching decision makers to generate qualified opportunities that lead to demonstrable spend and increased ROI.
Organisations in the tech sector use Prospect Research as an extension to the internal sales function, to make outbound calls delivering Telemarketing, Lead Generation and Appointment Setting activity, because our extensive experience enables us to understand what a great sales opportunity looks like. We deliver results that are individual, targeted and a major contributor to sales teams’ success.
Working With The Technology Sector
Prospect Research understands that your sales team are an expensive resource and their time is better spent closing business than generating opportunities. We partner with you to develop a robust qualification criteria that means we deliver well qualified opportunities that result in long term value and profitability.
Every business in the tech sector is different, but our experience places us perfectly to generate qualified sales opportunities for your organisation. We’ll work with you to determine if a Telemarketing, Lead Generation or Appointment Setting campaign will deliver success, based on your USP’s and how they interact with your target audience’s business needs.
To ensure qualified opportunities our telemarketing, lead generation and appointment setting campaigns typically adopt BANT (Budget, Authority, Need, Timescale) and ally that to client specific criteria. Our practice of allowing clients oversight of their data, call recordings of opportunities generated and transparent reporting enables them to be fully confident in the quality of the opportunities presented.
Our pre-sales services include Telemarketing, Lead Generation and Appointment setting and have several deliverables including online demonstrations, face to face meetings, phone meetings and qualified opportunities. We work in partnership with our clients to deliver results in the most effective format.
Telemarketing to promote Syrinx for Point of Rental
Prospect Research has worked with Point of Rental Software over the past four years to deliver a successful pipeline of demonstrations and sales opportunities through our expert software telemarketing and lead generation services.
Point of Rentals innovative hire software, Syrinx has revolutionised the lives of hire professionals around the world as a flexible and feature-rich package that takes care of all day-to-day operations.
Our Telemarketing professionals have worked with Point of Rental to develop an approach that fully qualifies a prospect as a genuine opportunity and ensures conversion to either a web or face-to-face demonstration.
We work with them to track ROI and ensure that any changes in the industry are reflected in our approach to ensure the messaging is as relevant as possible.
Using their CRM system our telemarketers are able to book fully qualified sales opportunities straight into their sales representative’s diary, making us an integrated part of their sales function. Our experienced telemarketing team have built a wealth of knowledge around the solution enabling us to have rounded, engaging conversations through our telemarketing activity.
We have helped them evolve their offering by providing industry feedback through our comprehensive reporting, detailing information gathered through our telemarketing such as competitors, industry sentiment and notable objection.
Through our relationship with Point of Rental and other technology solution providers we have developed the approach needed to deliver successful telemarketing and lead generation campaigns to the sector. We have also helped them supplement their marketing database with GDPR compliant data to expand the pool of prospects they are targeting.
You handled the campaign with a high degree of professionalism and provided good feedback throughout. It has helped us shape our marketing efforts in the future and if we have a need to use your services again we would do so
I like Prospect’s responsiveness to requests and their ability to understand our customers and the approach to our customer and market.
Employer Engagement Manager
Prospect Research helped us to develop the best research methodology for our Get Hired project, using a mixture of on-line and telephone survey methods. They then managed destination surveys to 500 of our Graduates, which has helped us understand more about their employment, and to best align the University’s support for them in their careers.
Bristol and Bath by Design
We contacted Prospect Research after they were recommended by our colleagues at The University of the West of England. Their in-depth interviews and resulting report enriched our wider research project, and brought a deeper insight into the design sector. Their report was easy to read, and combined statistical analysis with clear narrative.
We have been exceptionally pleased with the service Prospect Research provided us over the past months that we have used them. They have bought us in excess of £1,400,000 potential enquiries that we would not have had without their hard work. They have been great to work with and have happily used our telesales/CRM system and entered up all the results of their calling for us onto our system and sent call recordings where necessary. Thank you very much Kathryn, Chris, James W, James L, and Martin!
We initially commissioned the telemarketing services of Prospect for a one-off event. It then became apparent that our database required wholesale cleansing, a job that was simply too big for us to take on. Being able to outsource this vital but time-consuming work to Prospect has added huge value to our business engagement activities and enabled us to concentrate on other core projects knowing it was in safe hands. They have been an absolute pleasure to work with, they went the ‘extra mile’ on countless occasions to meet all our requirements. We highly recommend them.
Point of Rental
Prospect Research’s results have exceeded all our expectations. Kathryn, Fiona and the rest of the team have created appointments for the Higher Concept sales team to demonstrate our Syrinx software to potential new clients. We could not be more pleased with how they have gone about the process of picking from their experienced campaigners to put exactly the right team together to achieve this high level of results.
Director of Executive Education
We have been tremendously impressed by how quickly you were able to appreciate our academic offering and how effectively you have been able to communicate this to potential clients. Feedback throughout the duration of our engagement has been excellent and we have been delighted with the connections that you have been able to develop for us
Speed Medical Examination Services
We have worked with Prospect on a number of individual projects, each of which they approached with real professionalism and detail. On each project we received clear reporting and supporting evidence to which we could make future strategic decisions.
Prospect Research were incredibly helpful and proficient in managing a telemarketing campaign that reached out of UK pet shops. The campaign was carried out very early on in our growth when we couldn't afford to have a full time sales force, but some of our best customers came through as a result of this campaign. We received daily feedback on new leads, orders to be shipped and who needed follow up calls or visits. We would highly recommend Prospect Research to any other organisation that needs to bolster their outward facing team with a confident and efficient partner.
University of the West of England
They're doing an absolutely fantastic job for us and if they can keep doing what they're doing we'll be very happy. The results of the market research they have done for us were of really high quality, better than we thought they would be.
UK Business Development Manager
What we got from Prospect wasn’t a standard offering. They were prepared to listen to our needs and customise their service offering to meet what we needed. Been with them for about a year. It was definitely a good option for us.
Key Account Manager
They’ve really got us great leads so it’s been a very worthwhile investment impacting our business significantly. They’re very open minded and willing to listen. They’ve taken on board any suggestions I’ve made in the past. I’m very happy.
Senior Customer Service Executive
Enterprise Growth Solutions Ltd
We've worked with Prospect Research for a several years on a number of different agreements. They're very attentive and on the ball. They'll raise issues rather than sitting on them. They're very open with us when we're working on a project. It's very much a two way relationship. It's a very good relationship I have with them.
Senior Customer Service Executive
Enterprise Growth Solutions Ltd
Prospect Research have generated a lot of quality leads for us. They do everything that we need.
We initially approached Prospect Research as we wanted to explore new market sectors that needed to hire powered and compact access equipment, and to re-introduce Riwal to dormant accounts. Since then, Prospect has targeted new sectors and assisted with event booking for an overseas trade show. Kathryn and the team work extremely closely with us and act as an internal sales team to help manage opportunities for the area sales managers. Prospect continue to help us drive Riwal’s growth in the UK market. We have referred Prospect to our European HQ and wouldn’t hesitate to recommend them to other companies looking to expand their opportunities.
Head of Brand
University of Derby
I like that it’s always really simple. Prospect Research make things very uncomplicated and easy to appoint them. They’re very dependable and reliable.
Business Development Director
University of Westminster
Westminster Business School has worked with Prospect Research on a B2B Telemarketing Campaign over the last few months. It was a very successful campaign, providing us with a number of meetings with potential clients of whom many became our customers. We have worked closely on setting up the campaign and on initial feedback to make sure we are all on the same page. Prospect Research were willing to listen and learn so to further improve the quality of leads they have been producing for us. Overall we are very happy to recommend Prospect Research for any telemarketing projects your company might need.
UK Sales Manager
We are extremely pleased with the service you are providing to Aventics Ltd, the whole team are truly professional in the work both in dealing with external calls to our potential customers and with the reporting back you do to us on the calls made, I would have no issue in recommending you and your services.
Oxford Brookes University
Beth is methodical, very helpful, with excellent communication skills, and takes a truly detailed and insightful interest in our area of service requirement. Other departments have also hired her and we would definitely do so again. I was very happy with the market analysis report she provided. It was of a high standard, detailed and provided useful insights and information.
It’s Prospects flexibility and adaptability to our take on work to help us out that really stands out. Quite a lot of our work we plan as best we can but sometimes things happen that can’t be anticipated so it’s good that Prospect are flexible and it gives me the feeling that they’re there to help me deliver the campaign rather than as a supplier sometimes. It’s helped us to deliver better campaigns.