Lead Generation:

Delivering Qualified Sales Opportunities

Prospect Research are experts in Lead Generation, our experienced team will work with you to understand what makes a great sales opportunity for your organisation, and which target markets will deliver the most success.

We understand the importance of having a pipeline of well-qualified opportunities with genuine decision makers who have an identifiable need for your solution. You will be involved in the formation of your Lead Generation strategy, adopting this partnership approach means we gain a true understanding of your requirements and leads to increased ROI.

B2B Lead Generation can help you:

  • keep your sales team on the road converting opportunities
  • develop a B2B marketing database of current and future opportunities
  • identify market insights that can help you target other B2B marketing channels
  • reduce your sales cycle time and increase brand awareness
  • Reengage past and current customers

Lead Generation is a fundamental part of any sales process, however, all opportunities have to be fully qualified otherwise time and resource can be spent pursuing leads that even the best salesperson would struggle to convert. That’s why we work with you to develop qualification criteria that typically includes, budget, authority, need, and timing (BANT) as a minimum.

Our experienced Lead Generation team will approach campaigns collaboratively, maximising the experience of everyone at Prospect Research, to ensure your campaign delivers opportunities that lead to success. You will be in regular contact with your Account Management team and have oversight of our activity through regular reporting and communication. Every lead we generate will be accompanied by a full summary sheet which outlines the prospects details, summary of the conversation and actions required. Additionally, you will receive a call recording of every opportunity so you can provide feedback and gain a real understanding as to the potential interest areas.



Sift MediaAccount Manager

“It's Prospects flexibility and adaptability to our take on work to help us out that really stands out. Quite a lot of our work we plan as best we can but sometimes things happen that can't be anticipated so it's good that Prospect are flexible and it gives me the feeling that they're there to help me deliver the campaign rather than as a supplier sometimes. It's helped us to deliver better campaigns.”

Enterprise Growth Solutions LtdSenior Customer Service Executive

“We've worked with Prospect Research for a several years on a number of different agreements. They're very attentive and on the ball. They'll raise issues rather than sitting on them. They're very open with us when we're working on a project. It's very much a two way relationship. It's a very good relationship I have with them.”

Kirton HealthcareManaging Director

“I like Prospect’s responsiveness to requests and their ability to understand our customers and the approach to our customer and market.”

Point of RentalManaging Director

“Prospect Research’s results have exceeded all our expectations. Kathryn, Fiona and the rest of the team have created appointments for the Higher Concept sales team to demonstrate our Syrinx software to potential new clients. We could not be more pleased with how they have gone about the process of picking from their experienced campaigners to put exactly the right team together to achieve this high level of results.”

Cardiff UniversityDirector of Executive Education

“We have been tremendously impressed by how quickly you were able to appreciate our academic offering and how effectively you have been able to communicate this to potential clients. Feedback throughout the duration of our engagement has been excellent and we have been delighted with the connections that you have been able to develop for us.”

University of WestminsterBusiness Development Director

“Westminster Business School has worked with Prospect Research on a B2B Telemarketing Campaign over the last few months. It was a very successful campaign, providing us with a number of meetings with potential clients of whom many became our customers. We have worked closely on setting up the campaign and on initial feedback to make sure we are all on the same page. Prospect Research were willing to listen and learn so to further improve the quality of leads they have been producing for us. Overall we are very happy to recommend Prospect Research for any telemarketing projects your company might need.”

RiwalSales Manager

“We initially approached Prospect Research as we wanted to explore new market sectors that needed to hire powered and compact access equipment, and to re-introduce Riwal to dormant accounts. Since then, Prospect has targeted new sectors and assisted with event booking for an overseas trade show. Kathryn and the team work extremely closely with us and act as an internal sales team to help manage opportunities for the area sales managers. Prospect continue to help us drive Riwal’s growth in the UK market. We have referred Prospect to our European HQ and wouldn’t hesitate to recommend them to other companies looking to expand their opportunities.”

Granta AutomationMarketing Manager

“We have been exceptionally pleased with the service Prospect Research provided us over the past months that we have used them. They have bought us in excess of £1,400,000 potential enquiries that we would not have had without their hard work. They have been great to work with and have happily used our telesales/CRM system and entered up all the results of their calling for us onto our system and sent call recordings where necessary. Thank you very much Kathryn, Chris, James W, James L, and Martin!”

Sure FlapMarketing Manager

“Prospect Research were incredibly helpful and proficient in managing a telemarketing campaign that reached out of UK pet shops. The campaign was carried out very early on in our growth when we couldn't afford to have a full time sales force, but some of our best customers came through as a result of this campaign. We received daily feedback on new leads, orders to be shipped and who needed follow up calls or visits. We would highly recommend Prospect Research to any other organisation that needs to bolster their outward facing team with a confident and efficient partner.”


Get in touch

I agree to be contacted by Prospect Research