What Kirton Healthcare does is simple, they make chairs to fit people.

For over 34 years they have earned a well-deserved reputation as a quality designer and manufacturer of specialist comfort chairs and furniture for challenging environments, as well as shower, toilet and commode chairs. Prospect Research are proud to be associated with such a prestigious company.

By outsourcing telemarketing to Prospect Research, Kirton could release the time taken by trying to organise meetings in America and use that in other areas of the business, allowing us to manage their meeting pipeline. We were called to help them break into a new market and were only too happy to help.

Striving for continuous improvement, Kirton Healthcare ensure that customer requirements are incorporated into every aspect of their business operation.

What steps did Prospect Research take to ensure success with Kirton Healthcare?

 

  • Undertaking Customer Satisfaction Surveys to understand why Kirtons’ customers had chosen them
  • Integration into Kirtons’ business strategy helping them to ensure continuous improvement
  • Experienced Telemarketing Account Manager
  • Utilisation of industry experience
  • In-depth briefing meeting
  • Live Listening with Kirton to refine our approach
  • Continuous feedback loop – ensuring we were always improving
  • Monthly reporting and insight feedback to inform future activity
  • Analysis and reporting of Market Research activities, customised to Kirtons’ specific requirements and corporate branding

“I like Prospect’s responsiveness to requests and their ability to understand our customers and the approach to our customer and market.”

Managing Director, Kirton Healthcare

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